We always start the SEO process with an audit. Why? SEO audits are the only way to isolate your website’s positive performance. By figuring out what your site is doing right, it’s easier to identify what might be missing or where improvements are needed. Our comprehensive audits also allow us to review your existing backlinks and content to ensure you are not at risk for penalties.
Search Engine Penalty Analysis
Data and insights from the SEO audit form the foundation of an SEO strategy. It includes developing a brand’s buyer personas and identifying what their ideal audiences are looking for when they browse the web. We then utilize the data to create a website information architecture that satisfies search engines while delighting users.
Buyer Persona Development Keyword Discovery and Research Website Architecture Optimization
We implement a developed SEO strategy by integrating target keywords into content and website metadata. We also enhance the site for faster load times, more strategic internal linking, improved mobile responsiveness, and rich markups.
Website Code Optimization